JUST FOR REALTORS
Broker Co-op Guidelines
We welcome REALTORS® & honor any commission!
Impresa Homes Broker Co-op Guidelines
We recognize two levels of REALTOR® involvement in the sale our homes.
This REALTOR® Policy is designed to encourage a positive experience for all parties when a REALTOR® becomes involved in the custom home building process. We welcome REALTORS® and honor any commission earned according to this policy. This policy explains all of the requirements and expectations of a cooperative agreement between Impresa Homes and the REALTOR®.
Impresa Homes recognizes two levels of REALTOR® involvement in the sale of one of our homes:
I. Cooperative Program
A REALTOR® is entitled to a 2.5% Co-Op incentive capped at $10,000 on the net contract* amount if the REALTOR® accompanies the client to our model home during the first visit and when they sign their new home contract. At this level, Impresa Homes expects the client has signed a REALTOR® Agency Disclosure Statement and the REALTOR® will represent the client throughout the entire home buying process and shall provide Impresa Homes with this agreement.
- Registration Process:
- The REALTOR® must accompany the prospective client on their first visit to the model home and present the Builder’s representative with the signed and completed REALTOR® Registration Form that is provided by the Builder.
- The REALTOR® must also provide the Builder’s representative with the signed REALTOR® Agency Disclosure Statement. This Statement must be signed and dated prior to the client’s first visit to the model home.
- REALTOR® Registrations will remain effective for a period of 90 days. After 90 days, the REALTOR® must register the client again to qualify for the co-op incentive.
- The Registration Form will protect the REALTOR’S® 2.5% Co-Op incentive (capped at $10,000 on the net contract amount) with this prospective client only. Should the REALTOR® refer a different client, the above process must be repeated.
- If the Builder or any of the Builder’s representatives have had any previous discussions with the prospective client, the Builder reserves the right not to sign the register.
- Sales Process:
- Once the Registration form has been completed, it is understood by both the client and REALTOR® that the Builder’s representatives can contact the client directly, and it is the responsibility of the client to share any information discussed with the REALTOR®.
- The REALTOR® is required to attend the majority of the sales meetings but must attend the first or second meeting as a requirement with their client.
- Payment Process:
- Impresa Homes will require a W-9 to be on file for each payment.
- REALTOR® commissions will be paid within 5 days of successful closing.
- Payments are made to the REALTORS® brokerage.
We hope these guidelines help create a positive working relationship between Impresa Homes and area REALTORS® based on mutual respect and courtesy. It is our pleasure to work with you and are happy to pay Real Estate Professionals who are the procuring cause of a new home sale.
*Net Contract Terms: The total of the net contract includes anything with a builder’s marked up cost costs such as land and lot allowances are not included. No discount applies to homebuyers who do not use a REALTOR®. Impresa Homes reserves the right to change or withdraw this offer at any time without notice.
II. Referral Program
A REALTOR® is entitled to a $500.00 referral incentive if the REALTOR® recommends Impresa Homes to a prospective client. In order the receive this incentive the client must indicate during their first visit to the model home that they have been referred to Impresa Homes by listing the referring REALTORS® name on the Guest Registration form.
This type of incentive means that the REALTOR® has simply given the client a verbal referral, and the client has not signed an Agency Disclosure Statement with the REALTOR®. This also means that the REALTOR® is not required to accompany the client to the model home or participate any further in the home buying/building process with that client.
- Registration Process:
- The buyer must indicate during their first visit to the model home that they have been referred to Impresa Homes by listing the REALTORS® name on a completed Guest Registration form.
- The Registration form will protect the REALTOR’S® $500.00 referral fee with this prospective buyer only. Should the REALTOR® refer a different buyer, the above process must be repeated.
- Sales Process:
- Once the Guest Registration form has been completed, it is understood by both the client and REALTOR® that the Builder’s representatives can contact the client directly.
- Payment Process:
- Impresa Homes will require a W-9 to be on file for each payment.
- REALTOR® commissions will be paid within 5 days of successful closing.
- Payments are made to the REALTORS® brokerage.